Exploring whether dedicating one hour each week to self-care with WOW Facial Hydrogel Masks could improve skin hydration, radiance, confidence and emotional wellbeing.

Study Results

Overview

A total of 50 women took part in this inHouse Study. Participants were experiencing a range of skin concerns.

The aim was simple:
To understand the impact of one 1-hour self-care session each week using the WOW Facial Hydrogel Mask.

What Women Reported at the Start

Most women entered the study experiencing multiple skin concerns such as dullness, dehydration and uneven texture.

Participants also reported moderate stress levels.

Many commented that they rarely dedicated uninterrupted time purely to themselves.

What Changed After 2 Weeks

Results

• 92% reported more hydrated skin.
• 84% reported brighter, more radiant-looking skin.
• 88% said taking one hour each week had a positive impact on their wellbeing.
• 84% said the study had encouraged them to prioritise self-care more regularly.
  

Key Takeaways

This inHouse Study suggests WOW Facial Hydrogel Masks may support women by:

✔ Increasing skin hydration
✔ Improving radiance
✔ Leaving skin softer and more comfortable
✔ Boosting confidence in skin
✔ Encouraging intentional self-care
✔ Supporting emotional wellbeing through dedicated relaxation

Importantly, participants consistently described the experience as more than simply using a skincare product – it became a dedicated ritual of self-care.

inHouse Studies Verified

Validated by real women, in real life, for supporting skin hydration, radiance, softness and skin confidence as well as emotional benefits of intentional self-care.